Track Smith

349: Navigating the Intersection of Culture and Conversion with Michelle Taite, CMO at Intuit Mailchimp

February 1, 2023January 31, 2023

In this episode, Alan and Michelle discuss Mailchimp’s acquisition by Intuit, how it aligns with its mission, and how it impacts its customers. Mailchimp is… Read More »349: Navigating the Intersection of Culture and Conversion with Michelle Taite, CMO at Intuit Mailchimp

225: Recipe for Brand Refresh with King Arthur Baking’s Bill Tine

September 16, 2020October 28, 2020

Bill Tine, VP Marketing at King Arthur Baking Company

On this 225th episode of “Marketing Today,” host Alan Hart interviews Bill Tine, the vice president of marketing at King Arthur Baking Company. On the… Read More »225: Recipe for Brand Refresh with King Arthur Baking’s Bill Tine

221: Comfort in Trying Times with Purple’s Burke Morley

August 19, 2020November 11, 2020

During this 221st episode of “Marketing Today,” host Alan Hart interviews Burke Morley, the vice president of brand and executive creative director of Purple. On… Read More »221: Comfort in Trying Times with Purple’s Burke Morley