ROI

67: From the Smurfs to the Olympics to neuroscience, Horst Stipp has seen (and researched) it all

October 25, 2017May 28, 2023

Horst Stipp on Marketing Today

In this week’s episode of “Marketing Today,” Alan talks with Horst Stipp. Presently, Stipp is the Executive Vice President of Research and Innovation: Global and… Read More »67: From the Smurfs to the Olympics to neuroscience, Horst Stipp has seen (and researched) it all

19: 2015 Content Marketer of the Year Shares Experience and Advice for Those Looking to Produce ROI

March 22, 2016May 26, 2023

Vishal Khanna, Digital Marketing Director at Wake Forest Innovations, 2015 Content Marketer of the Year sat down with Alan Hart. Vishal discusses how the content marketing at Wake Forest Innovations produced ROI… Read More »19: 2015 Content Marketer of the Year Shares Experience and Advice for Those Looking to Produce ROI