Mark-Hans Richer

13: Mark-Hans Richer, Global Chief Marketing Officer, Harley Davidson

October 7, 2015August 12, 2019

Mark-Hans Richer of Harley-Davidson spoke to Alan Hart about what many scoffed at a few years ago: Take a brand with an aging owner base… Read More »13: Mark-Hans Richer, Global Chief Marketing Officer, Harley Davidson

Great
by Karen @ Interview Valet from United States
This is a great show! Be sure to subscribe so you don't miss an episode. Alan and his guests continuously offer great insight and actionable tips you can implement in your business.
Brilliant with 1 Myth bug bear
by FrogHopper UK from United Kingdom
Attention all small businesses enjoying the weekend but worrying about sales. Brilliant podcast to inspire you to disrupt the market and make ur brand famous. And with 0 marketing budget! My only bug bear is the usual criticism of market research. Consumers will always tell u new and different is bad and then it does brilliantly in market etc etc. This is an old MYTH!! Just do your research right with creative consumers!!! Yes those ones that buy your product!! Rant over. Otherwise love this....and have worked with Eat Big Fish in the past. https://www.marketing today podcast.com/104-mark-barden-of-eatbigfish-on-challenger-brands-and-the-age-of-disruption/ Lizanne Byrne FrogHopper
Awesome show, highly recommend!
by J. Barshop from United States
Alan and his guests provide some incredibly actionable and compelling content, spotlighting the absolute best marketing tactics and coming trends to help you effectively grow your business. Highly recommend listening and subscribing to Marketing Today if you want the knowledge AND mindsets to get ahead of the curve (and reach your overall business goals as a result)!
Very insightful with A-list guests
by KhunKC from Philippines
The interviews are credible and enjoyable to listen to. With its range of guests - marketing gurus to CMOs - this podcast is a great source for insights and marketing inspiration!
Great Take Aways for Marketing Leaders
by CamMaxH from United States
Really have enjoyed these podcasts. Always a specific action item or two that I plan to shamelessly steal and try and make work for my company!

Mark-Hans Richer

13: Mark-Hans Richer, Global Chief Marketing Officer, Harley Davidson

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