Brigitte King moved around a lot when she was young, and she credits this global, multicultural upbringing for the broad worldview and unique perspective that… Read More »383: How to Drive Transformation and Use Data Wisely with Brigitte King, Chief Digital Officer at Colgate-Palmolive
Dave Skena remembers having his first Krispy Kreme doughnut at age 13, and even back then, he knew this company wasn’t like the others. In… Read More »382: Capturing Cultural Moments and Power Partnerships with Dave Skena, Global Chief Brand Officer at Krispy Kreme
During this 208th episode of “Marketing Today,” host Alan Hart interviews Kristof Neirynck, chief marketing officer of global brands at Walgreens Boots Alliance. On the… Read More »208: Global Brands with Kristof Neirynck at Wallgreens Boots Alliance
This week on “Marketing Today,” Alan talks with Jan-Benedict Steenkamp, who is the C. Knox Massey Distinguished Professor of Marketing at the University of North Carolina… Read More »137: Professor Jan-Benedict Steenkamp on the impact of hard discounters
When it comes to CPG, Mike Senackerib’s marketing career has literally run the gamut from soup to nuts. After getting his start working on the… Read More »50: Hungry for a startup: Mike Senackerib wants to bring joy to healthy
Russ Findlay is the head of marketing for the U.S. at Hiscox, an international specialty insurer with a 115-year history. Prior to Hiscox, he worked… Read More »27: Every product tells a story – Hiscox Insurance Encourages Courage