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72: Alegra O’Hare: The brand genius behind Adidas Originals

Alegra O'Hare on Marketing Today

In this week’s episode of “Marketing Today,” Alan talks with Alegra O’Hare, vice president of global brand communications for Adidas. O’Hare led the Adidas team in the creation of the “Original Is Never Finished” campaign that took home a Grand Prix at Cannes, and she was honored by Adweek in […]

November 22, 2017

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43: Mark Ritson tells the truth — the highly entertaining truth

Mark Ritson

Mark Ritson is an adjunct professor at the Melbourne Business School in Australia, a columnist for Marketing Week, and a brand expert who has served as consultant for brands ranging from PepsiCo, Subaru, and Johnson & Johnson to Sephora, De Beers, and Donna Karan. In this podcast, Ritson discusses the […]

April 26, 2017

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