95: Brandon Rhoten on the time and patience it takes to build a brand

Brandon Rhoten

This week in “Marketing Today,” Alan talks with Brandon Rhoten, outgoing CMO at Papa John’s. Prior to his stint there, he spent almost six years at Wendy’s, where he was VP for Marketing, heading up advertising, social media, and digital marketing. During the course of his conversation with Alan, he talks about the importance of […]

May 16, 2018

Read More

94: Pras Michél unveils his vision for Blacture

Pras Michel and Blacture

This week on “Marketing Today,” Alan talks with Pras Michél, who, as a founding member of Fugees, is an Emmy-winning multi-platinum recording artist and Grammy winner, as well as a philanthropist, actor, producer, and entrepreneur. And now he stands on what is perhaps the biggest stage of his life — founder of Blacture, a technology […]

May 4, 2018

Read More

93: Marketing Today at The CMO Club’s 2018 Spring Innovation & Inspiration Summit

The CMO Club Spring Summit 2018

This week on “Marketing Today,” Alan takes his show on the road. He recently attended The CMO Club’s 2018 Spring Innovation & Inspiration Summit in Marina del Rey, California, a conference that brings together leading senior marketing executives for two days of peer learning, problem-solving breakout sessions, and main stage panels. While there, he found […]

May 2, 2018

Read More

MediaPost’s Marketing Daily Picks up Marketing Today for Broader Distribution

Excerpt from the MediaPost Marketing Daily Post: This week, Marketing Daily begins publishing a weekly series of podcasts hosted by Alan Hart, a veteran marketing executive with the heart of a journalist and creator of the “Marketing Today” podcast. Hart, who is managing director of Atomck, the strategic marketing consultancy incubated by Cheil Worldwide’s McKinney unit, created […]

May 1, 2018

Read More

92: Working in tandem: Jim Lyski and Shamim Mohammad of CarMax

This week on “Marketing Today,” Alan talks with two leaders from CarMax: CMO Jim Lyski and CIO Shamim Mohammad. During the course of their discussion, Lyski and Mohammad touch upon the similarities of their backgrounds and the way they utilize their differences to fuel the way they work together. The relationship between the two is […]

April 25, 2018

Read More

91: Change with the changing times: Joe Mandese on the past, present, and future of journalism, media, and marketing

This week on “Marketing Today,” Alan talks with Joe Mandese, longtime editor in chief of MediaPost, which covers the advertising, technology, media and marketing industries, and founder of Bid/r, a direct-to-consumer-audience exchange fueled by a bidding engine that matches brands with consumers that want them. In his discussion with Alan, Mandese covers a myriad of […]

April 18, 2018

Read More

90: Musical artists Magic Giant lift up their voices and transport their fans

And now for something completely different… This week’s episode of Marketing Today was recorded live before an audience and features conversation and performances from Magic Giant, a Los Angeles band that combines equal parts alternative, indie-folk, and pop with infectious spirit and passion to deliver magical, uplifting shows. The band came to Alan’s attention at, […]

April 11, 2018

Read More