Close

119: Scott Mueller of Shopchology on where modern retail is headed   

In this week’s episode of “Marketing Today,” Alan talks with Scott Mueller, president at Shopchology, a shopper marketing and insights company. During the podcast, they discuss the “retail apocalypse” and challenge the popular notion that retail is dying, (hint: it’s not dying — it’s evolving), what modern retail means to both brands and retailers, and […]

October 17, 2018

Read More

118: John Thies, CEO & Co-founder of Email on Acid

This is part of a 3-part series of episodes from “Marketing Today”.  Host Alan Hart interviews John Thies, the CEO of both Email on Acid and Cause for Awareness (a non-profit).  In this interview, Alan and John discuss how to design better email experiences (from the subscriber’s perspective).  They discuss common beginner mistakes, modern personalization […]

October 10, 2018

Read More

117: Craig Evans, Chief Creative Officer at Wunderman Seattle

This is part of a 3-part series of episodes from “Marketing Today”.  Host Alan Hart interviews Craig Evans, Chief Creative Officer at Wunderman.  In this interview, Alan and Craig discuss the challenges related to modern creative departments as they deal with marketing across multiple, ever-changing channels and platforms.  They also discuss how AI is changing […]

October 10, 2018

Read More

116: Molly Crawford, VP/Group Creative Director at Digitas

This is part of a 3-part series of episodes from “Marketing Today”.  Host Alan Hart interviews Molly Crawford, VP and Creative Director at Digitas Atlanta.  In this interview, Alan and Molly discuss strategies for conveying messaging across multiple marketing channels (email, web, social, etc.).  They discuss how to utilize modern personalization elements and ways to […]

October 10, 2018

Read More

All-time Download Leaderboard – Sept. 14, 2018

75,000 downloads and counting

In celebration of passing 75,000 downloads of Marketing Today, we wanted to share our all-time download leaderboard. Below are the top 20 downloaded episodes as of today. Congrats to all the download leaders and thank you for making your contribution to furthering the marketing discipline! Top 20 Episode Title Release Date 1 36: On the […]

September 14, 2018

Read More

112: For Alex Withers of InMotionNow, data is king — but he still believes in the importance of creative

This week on “Marketing Today,” Alan talks with Alex Withers, chief sales and marketing officer for InMotionNow, a creative workflow software platform that powers creative and marketing collaboration in the cloud. Withers is a seasoned digital technology marketing executive with previous experience working at Pepsi, ESPN, United States Golf Association, Financial Times, Sageworks, and LexisNexis. […]

September 12, 2018

Read More

111: For Jascha Kaykas-Wolff at Mozilla, it’s a matter of trust

This week on “Marketing Today,” Alan talks with Jascha Kaykas-Wolff, chief marketing officer at Mozilla. Previously, Kaykas-Wolff served as CMO at BitTorrent and Mindjet, and he is the co-host of his own podcast, “This is Your Life in Silicon Valley.” In his conversation with Alan, Kaykas-Wolff touches on, among other things, trust, data and lean […]

September 5, 2018

Read More